Marketing has been going through many changes and marketers who understand this shift will be positioned to navigate it successfully. In this Business Insights and Networking Luncheon, you will get a glimpse into what is on the digital horizon from Drew McLellan, top dog at McLellan Marketing Group and nationally known marketing blogger. Drew’s Blog: [...]
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June 2011:
Tom Buman
Transitioning from Consulting Company to a Products Company: Finding Your Feet in Two Worlds
June 15, 2011 By Mike Colwell
Since July 1996 Agren has been a consulting business. About 5 years ago, they had a grant approved to build conservation planning software that utilizes the new technology of LiDAR. After receiving lots of compliments on the software, they decided they might be able to turn it into a business. Listen in as [...]
Continue reading →May 2011:
Matt Kinley
Outlook of Raising Capital in 2011 and 2012
May 18, 2011 By Mike Colwell
Matt Kinley has served as senior vice president of Pappajohn Capital Resources and Equity Dynamics, Inc., both venture capital firms owned by John Pappajohn, for the past 15 years. Matt has been involved in the financing and development of more than 30 companies and he currently serves on the Board of Directors of [...]
Continue reading →April 2011:
Kyle Coleman
Intellectual Property as it Relates to Company Valuation
April 20, 2011 By Mike Colwell
Pressed for ways to protect and increase valuation, companies and individuals look to intellectual property as a strategic business tool. Understanding the key considerations and metrics that drive value in intellectual property assets today is essential. Regardless of the size of your intellectual property portfolio, you’ll want to understand its value and be able to [...]
Continue reading →March 2011:
Ben Milne
Cultivating a Start–Up That Attracts Attention
March 23, 2011 By Mike Colwell
Watch Ben Milne, cofounder and CEO of Dwolla, a peer-to-peer payment platform, as he discusses a wide range of topics spanning the distance from Des Moines to the Midwest Silicon Prairie. He’ll share his experiences as a successful entrepreneur in Des Moines, what it’s like raising money in Des Moines, details about the Silicon Prairie [...]
Continue reading →February 2011:
Justin Schoen
Search Engine Optimization: Improving Your Visibility in 2011
February 16, 2011 By Mike Colwell
Join Justin Schoen, president of eComegy, an e-commerce strategy and digital marketing company that specializes in assisting small- to mid-sized retailers, as he discusses tactics to increase your company’s visibility online while creating a more customer centric experience. Justin will explain how functionality and findablity should trump aesthetics when creating your online presence and discuss [...]
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